The BUSINESS CASE
The business case for the Crystella Sparkling Water system is clear. Let us help you improve your profitability
Boost Your Bottom Line
In the ever-evolving world of hospitality and workplace amenities, businesses are constantly seeking ways to improve their offerings while keeping costs in check. One solution that appeals to a wide range of businesses, including cafés, restaurants, offices, and hotels, is the adoption of on-tap sparkling water systems. This article will explore the advantages of switching to Crystella’s on-tap sparkling water solution, both as a revenue-generating product and as a complimentary offering, highlighting the benefits for clients, staff, and the bottom line.
The Business Case for On-Tap Sparkling Water
Cost Savings and Profit Potential
Whether you choose to sell on-tap sparkling water or offer it at no charge, the low cost of a Crystella re-fillable bottle, is as low as $0.13 cents, when compared to up to $3.50 for an imported bottle. This difference presents a significant cost reduction. This translates to increased profits if you sell the water or a more attractive value proposition if provided for free, which is possible given its low cost.
Most of Crystella’s clients choose to sell their sparkling water for around $4.00, which translates to a saving for their clients and an increase in profits which can be more than $2.00 per bottle.
Our smallest clients, typically cafes with about 20 seats would sell about 48 bottles per week and would add more than $500 in profit per month to their bottom line. Our larger clients, with on average 50-100 seats, can expect to add more than $1000 per month to their bottom line. These conservative estimates alone are sufficient to make the business case to switch to Crystella’s on-tap sparkling solutions.
No more time spent ordering stock, offloading trucks, re-stocking fridges and disposing of waste. The need for additional space under your counter, in your fridge and in your storeroom is also eliminated. These costs, sometimes hidden from your accounting system, can be significant to your business’s overall health.
Attracting Eco-Conscious Customers and Employees
Offering on-tap sparkling water appeals to an increasingly environmentally conscious audience, helping you attract and retain clients and staff who prioritise sustainability. This increases your overall brand proposition and customer and staff loyalty.
Standing Out from the Crowd
By providing on-tap sparkling water, you differentiate your business from competitors who only offer imported options, which are costly and negatively impact the planet. Society no longer accepts and supports businesses who show little care for the environment.
Enhanced Customer and Employee Experience
Offering a customizable, fresh, and eco-friendly product enhances the overall experience for both customers and employees, leading to increased satisfaction and loyalty.
The business case for incorporating on-tap sparkling water into your hospitality business or workplace is undeniable. The cost savings, environmental benefits, and improved customer and employee satisfaction make it an ideal choice for businesses looking to enhance their offerings, reduce expenses, and create a more sustainable operation. By embracing this innovative and eco-friendly solution, you can set your business apart from the competition and provide a better experience for clients and staff alike.
With Crystella’s sparkling water system, your business can efficiently eliminate the need for single-use plastic and glass bottles. This sustainable solution reduces your environmental impact while providing unlimited filtered, chilled still and sparkling water on demand.
PROFITS AND THE PLANET
On-tap sparkling water systems eliminate the need for plastic bottles and reduce the transportation costs and emissions associated with importing bottled water, resulting in a more sustainable business model and a better overall impression in the eyes of your customers and staff.
“We required a more sustainable solution to remove single-use plastic bottles while maintaining a premium brand and a better cost position.”
“We researched the market and felt Crystella offered personal service with everything we required. Their team of professionals analysed our short and long-term business needs, and then demonstrated and recommended the product solutions best suitable for our business and its growth.”
“We now have a sustainable solution with refillable glass bottles, plus it costs us a fraction of what it used to cost for unlimited sparkling water.”
“A worthwhile transition to on-tap sparkling water. A solution that has saved us a fortune and make it easy for our business.”
“Our clients at City Cave Float & Wellness Centres are mostly health conscious and prefer sustainable solutions for Sparkling Water: No Single-use plastic bottles. We were impressed with the efficient after-sales service. Our machine malfunctioned, so we called Crystella Service. It was attended to the next day and we were back running quickly. No hassle, no fuss, just exceptional service.?
“Speedos Cafe is one of the busiest Cafes on the busiest beach in Australia, Bondi Beach. We loved the fact that Crystella cares about our business. Easy to work with, friendly and reliable service, quick to respond. We felt that Crystella was always available with their personal and professional service. We have been with Crystella for over four years and would not change.”
“The day Crystella approached us helped us save costs and protect the environment. There is such a cost saving to the business as well as no longer having to store full bottles and dispose of all the empty bottles. Their service has been very prompt and efficient over the years. I have recommended to all my business associates to change to Crystella.”
“We used to offer Chilled water from containers that required refilling manually. Our staff were constantly having to fill water & ice into these containers to ensure water was always cold. The switch to Crystella was made easy by their efficient assistance in finding the correct compact on-tap solution in the tight space we required. The water is now always chilled and ready to pour. Crystella team were personable and professional. Repeat customers now complement us on making their experience a whole lot better.”
“The Crystella rental solution, was an easy decision. On-tap sparkling water, always cold, always ready. We no longer have to plan ahead for sparkling water, it is always available. We now realise how much time, cost, energy we wasted on bottled Sparkling Water. We let Crystella look after our Sparkling Water whilst we look after our business. System is fully maintained with ongoing service. All we have to do is fill bottles with Sparkling water. Truly Sparkling water made easy.”