Crystella vs Competitors: The Australian Sparkling Water Tap Showdown

The hospitality industry’s newest trend is bubbling up, quite literally, with the widespread adoption of sparkling water taps. The significance of providing quality water cannot be overstated if you own a restaurant, bar, hotel, cafe, office, or even a wellness centre or office. With a growing emphasis on sustainability, health, and premium experiences, sparkling water taps have emerged as a game-changer.

In this comparison, we take a deep dive into three leading brands in this space and see how Crystella stacks up against it’s competitors, and which offers the best solution for your business?

     1. What Does Crystella Stand for?


Crystella takes pride in offering personalised professional service, a trait deeply rooted in their Australian heritage. Their expertise is grounded in over 40 years of Bromic quality engineering, deeply understanding the needs and wants of their primary market – small cafes, offices, and restaurants. Their partnership approach with customers, no matter how small, sets them apart in the industry, as they strive to deliver reliability, service, and quality systems.

Purezza, on the other hand, is owned by a large multinational company with a significant footprint in the hospitality sector, particularly large venues. While offering quality products, their large-scale operations might sometimes feel less personable. Although their products can sometimes boast a larger capacity than that of Crystella, their products perform at about the same operational level bottle by bottle.

Moda is a small but agile company making waves with their competitive pricing and specialisation in offering taps with a diverse range of styles and colours. They focus on crafting solutions that integrate seamlessly with modern hospitality spaces, although they are not backed by a larger group, they bring unique offerings to the table.

2. What Are Their Offerings and Features?

Crystella is distinguished by its unrivalled quality and performance, showcasing chilled & sparkling solutions that echo their commitment to sustainability. Their products, particularly the Solos and Primavera systems, allow establishments to transition from single-use plastics to reusable glass, increasing profit margins while offering a greener alternative.

The Crystella Product Offering

Purezza taps deliver sparkling water with precision, ensuring consistency in every serve. They cater to diverse needs with a range that includes both wide and specific options. Moreover, their focus on eliminating single-use bottles aligns with the global push towards sustainability, albeit with a leaning towards larger hospitality venues.

Moda sparkling water taps offer you all the basics with special offers and optional extras, customisations, and freebies that can save you money and bring a distinct aesthetic appeal to your establishment. Their promise of efficient sanitation maintains both quality and safety standards, appealing to modern hospitality venues with their chilled, sparkling filtered tap water solutions that look great and perform well.

3. Sustainability and Environmental Commitment

Crystella champions sustainable drinking water solutions, pushing for a reduction in the usage of single-serve bottled water products. Their ground-breaking Recylinder program positions them as a pioneer in CO2 cylinder recycling in Australia. Their solutions allow hotels, cafes, restaurants, bars, offices, and other hospitality establishments to contribute to sustainability directly and indirectly by reducing plastic waste to landfill and by reducing wastage and pollution in the hospitality supply chain.

Purezza premium chilled & sparkling water systems shares a commitment to sustainability, mirrored in their efforts to minimise the usage of single-use plastic bottles, promoting the use of safe-to-use reusable Purezza bottles, thereby echoing a strong environmental commitment.

Moda, while focusing on delivering quality water supply, integrates aesthetic solutions seamlessly, with a keen eye on functionality and stylish integration into any hospitality setting. 

4. Integration with Hospitality Needs

Crystella recognises the diverse needs of the hospitality industry, offering products that cater to a variety of venues, from small cafes to offices and even high-end restaurants. Their solutions not only facilitate smooth business operations but also include comprehensive servicing, maintenance, and refills in their rental packages.

Purezza, with its diverse range, integrates well into different hospitality settings, offering functionality and variety suitable for both casual and upscale venues, particularly larger establishments.

Moda, meanwhile, brings a touch of elegance with their aesthetically pleasing taps that deliver in terms of taste and are also crafted to blend seamlessly with various hospitality applications and settings.

5. Pricing and Profit Opportunities

Crystella offers flexible pricing options that accommodate businesses of all scales. By reducing reliance on pre-packaged bottled water, venues can explore versatile revenue opportunities with Crystella’s solutions.

Purezza, while offering a competitive range, positions itself as a premium choice, aligning with venues that resonate with their sustainable ethos and offering opportunities for profit.

Moda may demand a higher investment, but they offset it with special deals and customisations that bring a touch of class and a hint of luxury to your establishment.

Chilled Still & Sparkling Filtered Water Tap Specifications Comparison

FeaturePurezza Sparkling TapsCrystella Sparkling Water SystemsModa Range of Taps
FocusSustainable water solutionsPremium, Sustainable, Durable Water SystemsPremium sparkling water system with design
Pouring CapacityVaries by system size (65 – 180ℓ per hour)Primavera: 150 x 750ml bottles per hour. Solos: 120 x 750ml bottles per hour.Notable capacity; style meets efficiency
WarrantyNot specifiedLifetime warranty for rental systemsTriple guarantee including price beat policy
Pricing StructureTailored solutions and pricingRentals with promotions and discountsDeluxe Package with freebies and upgrades
Environmental ImpactVision to remove 30m single-use bottlesReusable bottles, Recylinder CO2 Cylinder recycling program, strong emphasis on sustainabilityReusable bottles, eco-friendly practices
DesignExclusive designCompact all-in-one Italian designItalian design with a tech-savvy twist
SupportServicing team for maintenance and support & routine maintenanceFree delivery, installation, annual services, filters, replacement parts & breakdown coverFree installation

How to Choose a Sparkling Filtered Tap Solution for My Hospitality Business?

Making the right choice between Crystella, Purezza, and Moda hinges heavily on your unique needs and preferences. If your utmost priority is to align with a provider renowned for reliability, exceptional service, and quality systems, then settling for Crystella would be your best bet. This brand pledges steadfastness and top-notch service, ingrained in over four decades of Bromic quality engineering, perfect for establishments that value a personalised professional touch and are determined to offer quality systems.

On the other hand, if your venture is a considerably large hospitality venue where quality water solutions hold significant weight, Purezza stands as a worthy contender. Owned by a prominent multinational entity, Purezza showcases an extensive capacity, akin to Crystella, and is an excellent fit for sizable hospitality spaces that wish to maintain a high standard of quality.

Alternatively, if your focus leans more towards aesthetic appeal coupled with competitive pricing, Moda emerges as a strong candidate. This small yet agile company, although not backed by a large group, has carved its niche in offering specialised taps and colour options. Moda is an excellent choice for those who regard aesthetic design and cost-effectiveness as crucial factors in their decision-making process. Choose Moda if you wish to bring a blend of style and affordability to your establishment.

The Crystella Difference

The hospitality industry is at a juncture where quality, sustainability, and technology intersect. Choosing between Crystella, Purezza, and Moda depends on a venue’s priorities. In a world where every drop counts, the choice of sparkling water tap can redefine a venue’s commitment to quality and sustainability. Crystella stands out for quality, performance, sustainability, and value. In addition, a superior carbonation system means more bubbly for your clientele.

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